La crisis acelera el cambio del negocio informativo
Keywords:
Economic crisis, Business model, Media, Business strategy, Credibility
Abstract
The article argues that the negative effects of the global economic crisis, that damage the media oriented to high informative content more than truly entertainment ones, is acting as an accelerator of the business model change, already a decade in crisis . Along with a study of the press case, we analyze the weaknesses of the media in advertising model of financing, business strategies for reducing costs in human resources, the crisis of confidence in the news contents and information habits of citizens.Downloads
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Published
2009-10-30
How to Cite
Farias Batlle P. . (2009). La crisis acelera el cambio del negocio informativo. Estudios sobre el Mensaje Periodístico, 15, 15-32. https://revistas.ucm.es/index.php/ESMP/article/view/ESMP0909110015A
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