A private world with the open windows

  • Agustín Martín Francés Universidad Complutense de Madrid
Keywords: Private, collective, Processing, linkbating, mobile phone

Abstract

Definition of private versus public and against the collective. In the private space manages theinformation you provide public space. The private area of advertising and the private space of art aretwo areas that seek each other out. More private channels of interpersonal communication continuallybecome media can be occupied by the artistic and advertising. Advertising is art as art for advertisingin this globalized world where the Internet, social networks, e-mail and sms are mutually reinforcing.The mobile phone is taking the place that had a brush, poster and television both in the processes ofexpression and identification in cases, classes and ideologies. We live in a private world of openwindows.

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Published
2012-11-16
How to Cite
Martín Francés A. (2012). A private world with the open windows. Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias, 6, 103-115. https://doi.org/10.5209/rev_PEPU.2012.v6.40639