Incidental news consumption on Telegram
Abstract
Digital news consumption occurs through social media as a source of information (Digital News Report, 2023). The research explores news consumption habits on Telegram, an emerging mobile messaging platform, and determines whether users use it for information. The survey technique was used on profiles (n=500) linked to the field of communication (students, professionals, academics...). According to the users consulted, incidental consumption, in a summarized format and with headlines highlighted, prevails over extended information, while the trust or credibility of the journalistic brand represents a fundamental component in the user's choice of information consumption source on Telegram.
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