Using the Interactive Story in Studies of Communication Sciences

  • Esteban Galán Cubillo Universidad Jaume I. de Castelló y Universidad Politècnica de València
Keywords: multimedia story, interactive application, television, broadcast journalism, EHEA

Abstract

The introduction and consolidation in the past fifteen years of information technology and telecommunications in the audiovisual story gives the receiver the ability to change the traditional role of passive spectator to active user role. There are new roles of sender and receiver and, with them, a paradigm shift in the communication process. The area of communication studies in the context of the EHEA should respond to this new reality. This paper discusses the teaching work experience with interactive applications since 2008 with over 400 students of Journalism and Communication Studies in four different subjects related to multimedia, audiovisual design or performance of fiction

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Published
2013-05-16
How to Cite
Galán Cubillo E. (2013). Using the Interactive Story in Studies of Communication Sciences. Estudios sobre el Mensaje Periodístico, 19, 745-752. https://doi.org/10.5209/rev_ESMP.2013.v19.42157