Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias

Focus and Scope

Pensar la Publicidad. Revista Internacional de Investigaciones publicitarias (ISSN 1887-8598, ISSN-e 1989-5143) is published every six months and proposes to enhance understanding of advertising and related matters. It provides a place, particularly for Spanish and Latin American researchers, to publish scientific research on this field.

Publication Frequency

Biannual

Interoperability protocols

Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias provides an interface OAI-PMH (Open Archives Initiative – Protocol for Metadata Harvesting) that enables interoperability between different platforms and repositories through the exchange of metadata.
Protocol: OAI-PMH Version 2.0
Metadata formats: Dublin Core Metadata; MARC; MARC21; RFC1807
URL for harvesters: https://revistas.ucm.es/index.php/PEPU/oai