Periódicos gratuitos para inmigrantes. Noticias de acá y de allá

  • María Teresa Santos Díez
Keywords: Free newspapers, Publicity, Specialized contents, Newspapers for immigrants, Latin person

Abstract

There are at present a great many free media aimed at the immigrant population. This is a group that requires its own press, one capable of reaffirming the identity of its members but without forgetting where they are living. Both communication groups and private initiatives have joined in the effort to conquer this market. Publishers and publicists see such media as a perfect vehicle for launching products. The article reveals the reality of these media, which are aimed at the collective of immigrants and have come to fill a news vacuum, considering aspects such as their contents and advertising.

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Published
2008-12-01
How to Cite
Santos Díez M. T. (2008). Periódicos gratuitos para inmigrantes. Noticias de acá y de allá. Estudios sobre el Mensaje Periodístico, 14, 605-616. https://revistas.ucm.es/index.php/ESMP/article/view/ESMP0808110605A
Section
Articles