NGDO press coverage. Comparative study of their image in the pre- and post-impact of the economic crisis
Abstract
This article examines the image of NGDO in La Voz de Galicia agenda along ten months for purpose of comparing if economic crisis has meant any difference for their image. Press coverage along five months of 2006 and the same period of 2010 have been analysed. Content analysis has been the methodology. Data crosses have employed Chi-squared test to show the statistical importance of the relation between the variables. The results indicate that ONGD have been more visible after 2008. The topics to which they appear linked have changed and we can confirm the existence of a star system that has been modified because of the crisis.Downloads
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