Study on the Contribution of the Radio to Active Ageing. Initial Phase: Quantitative Analysis of the Topic of Ageing on Radio Magazines

  • Hugo Aznar Universidad CEU Cardenal Herrera
  • Ángels Álvarez Villa Universidad CEU Cardenal Herrera
  • Amparo Suay Madrid Fundación Salud y Comunidad (FSC)
DOI: https://doi.org/10.5209/rev_ESMP.2016.v22.n1.52586
Keywords: Media ethics, Vulnerable Audiences, Radio, Radio Magazines, Active Ageing

Abstract

This paper deals with the possible contribution of the radio to active ageing. New communicative ethics must take into account the most vulnerable groups of the society and one of them is that of elderly people. The main demographics data of older people are collected in the article and their growth makes clear that is necessary a paradigm shift in addressing these changes, what is already known as active aging. It is stated that the radio, due to its peculiar characteristics, can contribute to promote this paradigm. But in order to make clear how, it is necessary previously to begin with objective data about the real presence of aging in the media. So the article concludes by presenting data and graphics of the research conducted on the presence of old age in the morning magazines of the four major Spanish radio stations

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Published
2016-05-06
How to Cite
Aznar H., Álvarez Villa Á. y Suay Madrid A. (2016). Study on the Contribution of the Radio to Active Ageing. Initial Phase: Quantitative Analysis of the Topic of Ageing on Radio Magazines. Estudios sobre el Mensaje Periodístico, 22(1), 143-162. https://doi.org/10.5209/rev_ESMP.2016.v22.n1.52586
Issue
Vol. 22 No. 1 (2016)
Section
Research and Documents

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