The Use Interactivity and the Multimedia in the International Digital Press: an Empirical Study
Abstract
The interactivity and the multimedia are two of the fundamental props of the digital journalism, together with the hypertext. In view of his relatively incipient character, we analyse empirically the use in the international journals. In this article there are gathered the results of incorporation of interactivity (proportion of pieces in which there is interactivity by means of comments in the forum, pieces with symmetrical or asymmetric interactivity) in The Sun (United Kingdom), Le Monde (France), The New York Times (USA) and La Vanguardia (Spain). In the same sample we analyze the multimedia items (audio, video, audio-visual). An intense use of the interactivity in the forum, a poor use of the symmetrical and asymmetric interactivity and a moderate incorporation of the multimedia resources are perceived.
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