A Quantitative Study of Television and Video by Web (Webcasting or WebTV): Analysis of the Unidirectional and Interactivity
Abstract
This work represents a quantitative analysis based on a sample of two hundred audiovisual initiatives that use the World Wide Web as a platform for diffusion. The main objective of the study consists in stablishing in our sample his interactive or unidirectional aspects ––designated as dimensions–– basing us in the definition of a series of indicators that will mark the nature of the services and applications implemented in the cases of analysis. These dimensions will be contrasted with a last variable taht will determine the line of contents in our study sample. The data obtained will detail the differences in each of the dimensions respect to the variable “content”.Downloads
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