Hacia la globalización de la comunicación: un análisis económico del consumo de periódicos en Europa

  • Julio Larrañaga Rubio
Keywords: Globalization, Media consumption, Printed newspapers, Online newspapers, Internet

Abstract

This article describes how the use of new technologies implies changes in press consumption, specially affecting the homogeneity of consumption patterns as the case is among citizens in different countries. According to different reports related to the press industry this is one of the branches of the content industry that is most affected by new technologies. This paper views the market trend of printed and online newspapers in several European countries.

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Published
2010-12-13
How to Cite
Larrañaga Rubio J. (2010). Hacia la globalización de la comunicación: un análisis económico del consumo de periódicos en Europa. Historia y Comunicación Social, 15, 169-186. https://revistas.ucm.es/index.php/HICS/article/view/HICS1010110169A
Section
Articles