Audiovisual Fiction and Perception Processes in University Students in Argentina and Spain. An Empirical Research

  • Sebastián Sánchez Castillo Universidad de Valencia (España)
  • Gabriela Fabbro de Nazábal Universidad Austral de Buenos Aires (Argentina)
Keywords: Audiovisual perception, TV fiction, mood, emotion

Abstract

Differences among audiovisual perception in university students are researched by the assessment of emotional impact or mood changes in university audiences upon watching a chapter of a well-known fiction TV series. A group of Communication Sciences students from the Buenos Aires Austral University (Argentina) and the University of Valencia (Spain) were asked to complete both pre- and post-test analytical questionnaires on a chapter of the popular American TV series The Walking Dead.

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Published
2014-02-03
How to Cite
Sánchez Castillo S. y Fabbro de Nazábal G. (2014). Audiovisual Fiction and Perception Processes in University Students in Argentina and Spain. An Empirical Research. Historia y Comunicación Social, 18, 677-687. https://doi.org/10.5209/rev_HICS.2013.v18.44275