La estructura mediática china en el contexto de la globalización: entre la perspectiva del mercado y los mecanismos de protección del sistema

Abstract

Globalization has become the model that explains the different processes that we are living. The logic of the «market economy» and exchange is the key that can explain the «here» and the «now». Even China, an emerging country, is suffering from radical changes although its political system, traditionally closed to these influences. Chinese mass media not only reflect this reality but also play a basic role in this challenge to which Beijing should face.