Choosing Communication studies in the Social Sciences framework: polimethodological causal analysis
Keywords:
Communication, choice, college, EHEA, marketing, methodology
Abstract
The choice of communication studies in the framework of the Social Sciences is an attractive object of study, whose results allow us to focus more effectively marketing strategies. In the European Higher Education Area (EHEA), the proposed adaptation of higher education to professional output gives more importance to the decision. From a quantitative study, and various methodological options, we concluded that socioeconomic status, gender and secondary center of origin determine the choice of a university career.Downloads
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Published
2014-05-05
How to Cite
Fondevila Gascón J. F., Beriain Bañares A. y del Olmo Arriaga J. L. (2014). Choosing Communication studies in the Social Sciences framework: polimethodological causal analysis. Historia y Comunicación Social, 19, 605-620. https://doi.org/10.5209/rev_HICS.2014.v19.45052
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