Investigación sobre la evolución histórica de las relaciones públicas
Keywords:
Publics Relations Corporate Communication
Abstract
The evolution of public relations has been very limited to certain historical events that were demanding the accomplishment of massive campaigns of communication. It has allowed people and institutions planning communication strategies as well as demanding professionals with interdisciplinary formation to be able to attack with efficiency the propaganda aims. In this article, it has been raisen this evolution and made a revision of the original professionals of of public relations since the first days of the profession to the moment they settled as one of the essential disciplines in the management of communication in public and private organizations.Downloads
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Published
2004-12-28
How to Cite
Castillo Esparcia A. (2004). Investigación sobre la evolución histórica de las relaciones públicas. Historia y Comunicación Social, 9, 43-62. https://revistas.ucm.es/index.php/HICS/article/view/HICS0404110043A
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