To add up to nine... And examine the result in the Spanish television market
Keywords:
History of Communication, Media Business, Media Concentration, Television, Audiovisual Legislation
Abstract
The abolition of the legal prohibition of combining significant participations in the shared capital of different operators of television at the beginning of 2009 in Spain, immediately caused strategic moves aimed at the concentration of private television channels. On the one hand, Telecinco and Cuatro; on the other hand, Antena 3 and La Sexta. In short: to add nine in order to establish the two main Spanish media holdings. This paper analyses these market movements through three major drivers of change.Downloads
Download data is not yet available.
Article download
Crossmark
Published
2014-02-05
How to Cite
Pérez Serrano M. J., Alcolea Díaz G. y García Santamaría J. V. (2014). To add up to nine... And examine the result in the Spanish television market. Historia y Comunicación Social, 18, 515-528. https://doi.org/10.5209/rev_HICS.2013.v18.44346
Section
Articles
License
In order to support the global exchange of knowledge, the journal Historia y Comunicación Social is allowing unrestricted access to its content as from its publication in this electronic edition, and as such it is an open-access journal. The originals published in this journal are the property of the Complutense University of Madrid and any reproduction thereof in full or in part must cite the source. All content is distributed under a Creative Commons Attribution 4.0 use and distribution licence (CC BY 4.0). This circumstance must be expressly stated in these terms where necessary. You can view the summary and the complete legal text of the licence.
