El gestor de la información, el gestor de marketing y el gestor del conocimiento

  • María Del Rosario Ros García
Keywords: Information Manager, Marketing Manager, Knowledge Manager,

Abstract

“The objective of this study consists of demonstrating the benefits that the information system to an organization, as much public confers as prevailed, and describes to the experts who work this matter: the information manager, the marketing manager and the knowledge manager”.

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Published
2006-05-17
How to Cite
Ros García M. D. R. (2006). El gestor de la información, el gestor de marketing y el gestor del conocimiento. Documentación de las Ciencias de la Información, 29, 279-299. https://revistas.ucm.es/index.php/DCIN/article/view/DCIN0606110279A
Issue
Vol. 29 (2006)
Section
Articles

License

In order to support the global exchange of knowledge, the journal Documentación de las Ciencias de la Información is allowing unrestricted access to its content as from its publication in this electronic edition, and as such it is an open-access journal. The originals published in this journal are the property of the Complutense University of Madrid and any reproduction thereof in full or in part must cite the source. All content is distributed under a Creative Commons Attribution 4.0 use and distribution licence (CC BY 4.0). This circumstance must be expressly stated in these terms where necessary. You can view the summary and the complete legal text of the licence.