Is journalism possible outside the journalistic discourse? Tensions between media and citizens for information

Abstract

Digital communication has developed new channels of information for citizens, who have a rich range of possibilities beyond traditional media. The consolidation of web 2.0 tools has popularized the elaboration and consumption of user generated content (UGC), which for many readers is a way of information with more legitimacy than conventional media. The response of the journalistic industry has imitated the language of these new media, incorporating memes and humorous montages in its discourse, without assuming the criticism to its quality that suppose these spaces open to the citizenship. The coexistence between both discourses is especially evident in the case of sports information, object of this study, since it has a well-formed and very participative audience. Therefore, it is a good example of the future that perhaps awaits the current communication