The Social Profitability Index in Communication (IRSCOM): Measuring for change
Keywords:
Index, Social Profitability, Media, Transparency, Participation, Public Policies.
Abstract
This article presents the construction of Social Profitability Index in Communication (IRSCOM), which aims to collect values linked to the operation of the media, rejecting the mercantilist vision and enhancing citizen participation and transparency in its management. This indicator is a proposal that seeks to correct deficiencies in the social profitability of the media to consolidate models that respond to logic focused on building democracy, the strength of plurality and diversity.Downloads
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Published
2016-06-13
How to Cite
Chaparro M., Olmedo S. y Gabilondo V. (2016). The Social Profitability Index in Communication (IRSCOM): Measuring for change. CIC. Cuadernos de Información y Comunicación, 21, 47-62. https://doi.org/10.5209/CIYC.52944
Section
Monograph
License
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