From The Eternaut to “The Nestornaut”: the Transformation of a Cultural Icon into a Political Symbol

  • Pablo Francescutti Universidad Rey Juan Carlos
Keywords: cultural icons, comic, Nestor Kirchner, Argentina

Abstract

The diffusion in Argentina of the “Nestornauta”, an icon with traits of the late argentinian president Nestor Kirchner and the Eternauta, the most celebrated comic character in this Southamerican country, gives us the opportunity to probe the process of icon making, the semantic and visual changes experienced by it throughout their history, and the role of its promoters in its enshrinement. The research makes it clear how these symbols, as become engrained in the culture, evolve into “veritable palimpsests of multilayered sociopolitical meanings”.

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Published
2015-06-19
How to Cite
Francescutti P. (2015). From The Eternaut to “The Nestornaut”: the Transformation of a Cultural Icon into a Political Symbol. CIC. Cuadernos de Información y Comunicación, 20, 27-43. https://doi.org/10.5209/rev_CIYC.2015.v20.49477