Del diseño gráfico a la comunicación en el espacio expositivo: una aproximación virtual

Nerea Gil Muñoz de la Nava; Marina Suárez Fernández; Guadalupe Cerezuela Sáenz de Buruaga

doi:10.5209/eiko.73432

From Graphic Design to Communication in the Exhibition Context

A Virtual Approach

Nerea Gil Muñoz de la Nava Laboratorio de Investigación y Experimentación Museográfica (LIME), Comunidad de Madrid https://orcid.org/0000-0003-0325-4607
Marina Suárez Fernández Laboratorio de Investigación y Experimentación Museográfica (LIME), Comunidad de Madrid https://orcid.org/0000-0001-5290-8916
Guadalupe Cerezuela Sáenz de Buruaga Laboratorio de Investigación y Experimentación Museográfica (LIME), Comunidad de Madrid https://orcid.org/0000-0002-7841-2334

DOI: https://doi.org/10.5209/eiko.73432

Keywords: Museography, Graphic Design, New Technologies, Visual Arts, Alcalá 31

Abstract

Graphic design is as common as unnoticed. From this paradox it arises the necessity for its upgrade. Referring to its most primal function, of communicating, this article proposes to consider the concept from its base with the objective of generating new strategies that awaken interest in the audiences and multiply the possibilities of the exhibition in terms of dialectical experience. For this purpose visual arts serve as an inspiration and new technologies allow us to experiment with the design and creation of exhibition spaces.

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Published

2019-10-15

How to Cite

Gil Muñoz de la Nava, Nerea, Marina Suárez Fernández, and Guadalupe Cerezuela Sáenz de Buruaga. “From Graphic Design to Communication in the Exhibition Context: A Virtual Approach”. Eikón / Imago 8 (October 15, 2019): 185–197. https://doi.org/10.5209/eiko.73432.

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Issue

Vol. 8 (2019): Museum. Images. Senses

Section

Monographic theme

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