Quota quickies
Abstract
The quota system for cinematographic exhibitors functioning in the United Kingdom for more than half a century (1927-1985) played a major role preserving the film industry in the Islands. Since its inception, it helped to legitimize audiovisual content regulation in other countries, and also shape critical key EU law and policies (TwF Directive). In the absence of proper activism and enforcement by our competition authorities in the audiovisual sector, content regulation is a critical public policy instrument to correct the market distortions produced by the vertically integrated business model of the majors. In this regard, the UK regulatory experience cannot be underestimated. Public quota systems are not the panacea but can preserve independent film production and distribution as well as quality films generally under structurally distorted markets.
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