The recreation of professional world into the classroom through collaborative learning techniques: the Case Method and Role Playing

  • María Jesús Ruiz-Muñoz University of Malaga
  • Isabel Ruiz-Mora University of Malaga
Keywords: Case method, Role play, professional skills, collaborative work, Communication Studies.

Abstract

This paper discusses the application of Case Method and Role Playing in the degrees of Advertising and Public Relations and Communication Studies, respectively. We try to further in the development of teaching methods that promote the acquisition of professional and cross-curricular skills through collaborative work. The results of the evaluation of these activities show us the willingness of students to use the techniques and tools that recreate the context of professional work.
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Published
2014-04-28
How to Cite
Ruiz-Muñoz, M. J., & Ruiz-Mora, I. (2014). The recreation of professional world into the classroom through collaborative learning techniques: the Case Method and Role Playing. Historia Y Comunicación Social, 19, 223-234. https://doi.org/10.5209/rev_HICS.2014.v19.45023