Enfoques teóricos para el estudio de la cooperación empresarial
Abstract
Alliances are increasing in frequency and strategic importance. Strategic alliances have been examined from different theoretical approaches generating confusion and unclear understanding of this concept. The purpose of this paper is clarify the concept and the rational for strategic alliances from different theoretical perspectives. In this respect, different approaches should be regarded as complementary views rather than substitutive views.Downloads
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Published
2007-01-01
How to Cite
Muñoz Martín J. . y Montoro Sánchez M. Á. (2007). Enfoques teóricos para el estudio de la cooperación empresarial. Cuadernos de Estudios Empresariales, 17, 141-163. https://revistas.ucm.es/index.php/CESE/article/view/CESE0707110141A
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