[1]
L. A. . Zamudio Norabuena, M. J. . Castillo Cueva, G. Morales-Alonso, y Y. M. Navarro-Castillo, «Innovation in retail marketing: sensory experience and its influence on women’s footwear purchase decisions», Pap. Eur., vol. 38, p. e103871, dic. 2025, doi: https://doi.org/10.5209/pade.103871