Inteligencia Artificial y Propiedad Intelectual: desafíos y oportunidades en el ámbito del periodismo

Keywords: Artificial intelligence, ethics, intellectual property, journalism, legal

Abstract

This paper examines the implications of generative artificial intelligence (GAI) in the context of intellectual property, focusing on its impact on textual, image and audiovisual works, especially in the field of journalism. As GAI tools become more advanced, the question arises as to whether these technologies can combine and transform human works to create new original productions, and in what legal context. The article analyses how GAI influences the creation and distribution of news content, as well as its repercussions on the quality and authenticity of journalism. Specific cases where GAI has been used to generate news, images and videos are discussed, assessing whether these creations should be considered copyrighted works or whether they pose a risk to jobs in the journalism sector. It also addresses the ethical dilemma facing the industry regarding the attribution and recognition of human work versus automated productions. In conclusion, the article proposes recommendations for adapting intellectual property regulations to this new technological reality, seeking a balance between AI-driven innovation and the protection of the rights of communication professionals.

Author Biographies

María José Cavadas Gormaz, Complutense University of Madrid

Associate Professor in the Department of Journalism and New Media (UCM). PhD in Information Sciences from the Complutense University of Madrid. Positive evaluation by the National Agency for Quality Assessment and Accreditation (ANECA) as a Contracted Doctoral Professor since 23 April 2024.

Serafín Barros Garbín, Complutense University of Madrid

Serafín Barros Garbín, Complutense University of Madrid
Doctor Cum Laude in Journalism from the Complutense University of Madrid, where he received the Extraordinary Doctorate Award. He holds a degree in Audiovisual Communication from the same institution and a Master's Degree in Teacher Training from the Rey Juan Carlos University. He is also a Senior Technician in Audiovisual Production from the RTVE Institute and a Specialist Technician in Communications Electronics. He has more than 20 years of experience in the audiovisual sector, where he has held various positions in public television. He has been academic director and director of vocational training centres for the Planeta Group. He has taught at Carlos III University in Madrid, Rey Juan Carlos University, Villanueva University, the RTVE Institute and Planeta Group centres. In addition, he has been a member of numerous selection boards for public media. He is currently a professor in the Department of Journalism and New Media at the Faculty of Information Sciences at the Complutense University of Madrid and a member of the research group ‘Observatory of Information Quality in Television (OCITV)’. He has published several articles and book chapters in renowned scientific journals.

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Published
2026-09-04
How to Cite
Mateos Abarca, J. P., Cavadas Gormaz, M. J., & Barros Garbín, S. (2026). Inteligencia Artificial y Propiedad Intelectual: desafíos y oportunidades en el ámbito del periodismo. Derecom. Derecho de la Comunicación Y de Nuevas Tecnologías, 39(1), 35-43. https://doi.org/10.5209/dere.107597
Section
Artículos